MediMusic, a British health tech start-up, uses scientific research to unlock music’s transformative medical benefits. It’s new device, the MediBeat, uses artificial intelligence to prescribe music for anxiety and pain, reducing the reliance on drugs in a wide variety of applications, including treatment of dementia, chronic pain, dentistry, pre/post operation, and physical therapy & rehab.
My guest today is joining me from across the pond in England, through the wonders of technology. Gary Jones is an award-winning product entrepreneur with 30 years of experience in content management and music. Gary has worked on projects for companies including Sony, Intel, Yahoo, and News International. Gary is the CEO and co-founder of MediMusic, a British health tech start-up that uses scientific research to unlock music’s transformative medical benefits.
- What IS MediMusic’s new product, the MediBeat, and how does it work?
- The brain responds to music more than any other stimulus. MediMusic’s algorithms extract the relevant features from the digital DNA of a piece of music, resulting in a fingerprint for healthcare use.
- Using Artificial Intelligence, machine learning and the data about the patient, MediMusic then automatically creates playlists from music streaming services within a couple of clicks and plays the music through a streaming device called the MediBeat and a pair of headphones.
- Each chosen track is ‘heartrate optimised’ to reduce anxiety, stress or pain, improve quality of life and streamline healthcare workflow.
- A heart rate monitor worn on the wrist allows MediMusic to monitor the physiological effect of a piece of music upon a listener and if the listener’s heart rate does not respond as expected, MediMusic’s ‘Digital Drip’ uses Artificial Intelligence and machine learning to swap out forthcoming playlist tracks to invoke slower relaxation if required.
- How is the MediBeat’s efficacy measured?
- Statistics show music can reduce the use of drugs in treating anxiety and pain in patients by up to 25%.
- MediBeat’s initial clinical trial results and medication cost savings.
- The results have been so promising that the MediBeat is now being used to combat work stress for health care workers. Stress is believed to account for over 30% of sickness absence in the NHS, costing the service up to £400 million per year. Almost half of NHS staff in England (44%) have reported feeling unwell from work related stress during 2020, the highest rate recorded in the past five years.
- What’s the next step for MediBeat approval?
- How did MediMusic come to be?
- The article that first introduced me to MediMusic: AI-powered tech could lead to prescribed music for anxiety and pain, by Med-Tech News (5/11/21)
- MediMusic website
- Medi Music on LinkedIn
- Twitter: @medimusic_
- Facebook: @MediMusicLimited
- We mention:
- If you enjoyed this conversation, you may also enjoy:
- Ep. 57: Musical Universe is a US-based technology company that combines music, science, and psychology to advance understanding about the power of music, and the link between musical tastes and personality. Musical Universe has been called “a 23andMe for music,” and its data has been used by research teams from top institutions, including Cambridge University, Columbia University, and Oxford University, to advance knowledge within and outside the field of music.
- Ep. 89: Analysis of a song’s mathematical structure has led to technology called Hit Song Science (HSS).
Gary says: The first time I tried out my MediMusic playlist theory with the parents of a friend, one of whom has vascular dementia. She was extremely agitated and upset. Not only did she calm down but started singing along and her husband – who has immense difficulty relating to her now. The interaction and joy on his face is something I will never forget.
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