Tag: sonicbranding

• Ep. 107: How is music changing my purchasing habits without my awareness?! With author Pavle Marinkovic

  

  Emotions sell, and music is the sound of emotions. How and why does background music have an especially strong influence on what we buy and how much we’re willing to pay? And why is audio branding a growing, research-backed business trend?

  Business, Podcast: Enhance Life with Music

  audio, author, behavior, brand, branding, business, Consumer, consumerbehavior, consumerhabits, interview, marketing, music, sonic, sonicbranding