Tag: audio
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Ep. 132: The secret life of… the recording studio engineer; with John Long
What exactly IS a recording studio engineer, and what do they do? We discuss the “golden era” of sound engineering (1955-1975), the dual roles engineers played during this time, how the role has changed in recent decades, and why today’s engineers have a renewed interest in the processes of that era.
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Ep. 121: What is sonic branding, and why does it matter? With Jeanna Isham
Music is a powerful tool for creating an emotional connection between consumers and a product or service. In an audio age of ever-decreasing attention spans and fierce competition, a sonic logo can give a marketing strategy the winning edge – and it’s not just for the big brands.
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Ep. 90: Glee, Ryan Murphy, and innovation in music education; with Beth Slusher
Concerns over national budget cuts for the arts in public schools led to Give a Note’s formation by Ryan Murphy, Glee, and 20th Century Fox. Give a Note (GAN) recognizes and boosts music educators utilizing especially innovative strategies to engage students and benefit their communities outside traditional music curriculum. GAN’s initiatives advance programs that attract…